Imagine: Sending the best and brightest medical students to serve in some of the most-needed areas of the country. That’s what Sophie Davis School of Biomedical Education does while forgiving much of their students’ tuition.
Sophie Davis is a highly regarded program at the City College of New York. At college fairs, the admissions team didn’t have the marketing materials to compete with elite medical schools, even though the quality of the Sophie Davis program was comparable with top-notch universities at a fraction of the cost. Working with team, I played a key role in creating a view book that gave prospective students a comprehensive but clear look at the B.S./M.D. and physician assistant programs while highlighting its strengths.